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One tag should link to many different key words and topics that you've posted about and you should assign no more than three tags to one post.  Be certain that are not repetitive of one another and diverse because this can actually damage your search engine optimization efforts. Link Internally and Externally When appropriate, including links and external links throughout your article is a great exercise. Along with helping readers find exactly what theyre searching for and reviving some of your content that is old linking permits you to underline your website's validity.  You can link to some other blog posts or into your web pages.   Shorten Your Blog URL Site URLs are among the very first items that search engines crawl to inform what your page is about.  Because of this, its readable and to prevent a mess of figures and numbers that provide no context to the reader or into search engines.

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Below is it reveals how to structure them and where to put keywords.  Keep in mind that your URL doesn't need to be a direct pick up of the page title.  Since they're easier to comprehend using URLs is a blogging best practice. You'll be on the ideal track to producing content to your readers and creating a better site strategy. If it comes to ranking number one in Google search results, which do you think is more important Technical SEOthings like obtaining meta tags, alt descriptions, and heading text right or Composing really really really really useful content In my experience, its a mixture of both, but more notably B: Writing really really really really practical content.

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From what Ive discovered SEO gets you so far.  To genuinely achieve the top and remain there, an article needs to be helpful to the reader.  The largest reason for this is since it aligns with Googles number one prioritythey want to rank the most useful content. To help you out, here are just six of those blogging best practices Ive utilized to help my posts ranking.  By the end of the article, youll have a simple playbook to do the same.    The Perfect Word Length Should you Google Perfect word length for a blog article youll encounter this commonly used graph from a Serp IQ research: a lot of men and women utilize this graph to justify writing really really long articles. In my experience, a super-useful 200-word guide will outrank a mediocrely helpful manual of 2,000 words any day.  But my guideline is to aim for 1,500 words.  And while I only said there's no ideal length, I follow this principle since it forces me to consider all angles of this topic Im speaking about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read things on the Internet anymore. They scan.   Consequently, if you would like to keep people engaged with your essay, youve got to break down your writing into concise paragraphs. They look like work.  They scare people off.  They leave your website if you scare off people.  And if they leave your website, thats a sign to Google that your post isnt quite helpful.  And when its not helpful, you begin to fall in rankings.   Your Headings Want Hooks Look at these two subheadings and pick the one which captures your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my attention longer, and Ill guess it will for you also.

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The first headline has the answer to the problem within it.  How do you fry an egg Use cooking spray.  Theres no hook. Theres no reason to keep reading the article.  The second headline creates interest.  You dont know what will make an egg easier to fry unless you continue reading. And if they stay on your own page more, thats an indicator to Google that youve got good content.  So, after youve written your article, go back and search for opportunities to create hooks.  If you require assistance with your pins and headlines, 1 source I turn to time and time again is this free guide on How to Write Magnetic Headlines. Participants in the study were far more likely to achieve aims if they created lists than people who didn't.

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A Featured Snippet is simply an answer to a search result that Google picks from an articleand most often its in the kind of a listing.  In the case above, Google shows a number of steps about the best way to plan an occasion right within its results.  The motive Featured Snippets are so valuable is that if your post is the one Google chooses to attribute, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots posts, as theyve increased both our ranks and our visitors.  If you want to obtain a Featured Snippet, theres still some speculation about how Google chooses them, but generally when I write a blog article, I attempt to include lists or steps as often as possible.   The Kinds of Images That Work Finest Take a look at Both of These pictures.  Which do you like better (Images from Big Stock Photo.com) Ill take a guess and say its the picture of the happy, smiling people. Its not that the picture of rocks isnt attractive, its that were really hardwired to like images of people better.

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Because I started using pictures of people in my blog articles, Ive noticed they get shared a lot more, which is just another variable Google believes in its rankings.  Its a small change that makes a big difference.    Your Articles Must be Evergreen Have you ever clicked on an article from a Google search result simply to obtain the content outdated When I encounter obsolete articles, I click on the back button and try another result. Thats why should I want something to rank highly, I try to create whats called evergreen contentcontent that stays relevant over a long time period.  This implies I avoid writing about things that have time-based info or fads.   This has increased our website traffic over 400 percent. Ive put everything Ive learned into a simple playbook that covers how to write and optimize posts for Googles search results that anybody can use, no matter the size of your company. If youd enjoy my entire playbook on nonprofit SEO, you can watch my free webinar The Way to Grow Your Organization by Obtaining Lots and Lots of Traffic to your site.